Mindset Shift: Thought Leadership is Sharing Not Bragging

So you don't like to show up online because it feels self absorbed or braggy? I get it.

As I’ve mentioned, perhaps a million times before, many people find the concept of personal branding as wholly self-serving. It seems selfish and egotistical. A woman responded to a recent video I did explaining she didn’t create content because it assumed someone would want to watch it which felt arrogant to her. 

The idea that sharing our knowledge, in…